New England Council member Putnam Investments has signed a sponsorship deal with the Boston Celtics, also a Council member. Putnam’s logo will be the first to grace the oak floorboards between the home and visiting team benches.
The sponsorship between Putnam and the Celtics will offer both organizations strong opportunities. Putnam’s logo will be displayed throughout the court, on court side seats, and at the luxury lounge at TD Garden. At the same time, the financial commitment from Putnam will allow the Celtics to build their roster. Putnam also has sponsorships with the US Ski and Snowboarding team and the New England Patriots.
Wyc Grousbeck, Chief Executive of the Celtics stated of Putnam, “What they stand for is integrity, passion, and commitment to excellence. We try to do the same.”
The New England Council congratulates both organization on this partnerships and looks forward to the 2015-2016 basketball season getting underway later this month.
For more information, see this Boston Globe article.
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